Founder-Led Since 1997 You work directly with Tony Paris, the founder of AppWT — same person from quote to launch. No sales reps. No account managers.
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GEO (Generative Engine Optimization)

We tune your website so AI search tools like ChatGPT and Perplexity pull your answers, not just a list of blue links. Think of it as making sure the AI picks your card first when someone asks it a question.

Starting at
$1,197/mo
★ 5.0 Rating (62+ Reviews) ✓ BBB A+ Accredited ✓ 30 Years in Business ✓ 23,762+ Projects ✓ 9,536+ Clients Served

The Challenge

Ann Arbor companies invest in SEO but become invisible when customers use ChatGPT or Perplexity instead of Google to research products and services.

Our Solution

AppWT optimizes your content for AI engine citation. Your business gets mentioned when potential customers ask AI assistants for recommendations in your category.

About Our GEO (Generative Engine Optimization) Services

Generative engines fundamentally change how people find information. Instead of clicking links, users receive AI-generated answers that synthesize multiple sources. AppWT optimizes content for citation in AI responses through structured data, authoritative formatting, and answer-focused content architecture. We implement schema markup that AI models prioritize, create FAQ sections that match conversational queries, and structure information for easy extraction. Your content gets cited when AI engines answer questions in your domain because we optimize for factual accuracy, source credibility, and information clarity that language models trust. Grand Rapids businesses appear in ChatGPT and Perplexity answers, capturing attention before users ever see traditional search results.

What's Included

AI platform optimization, Entity markup, Conversational content, Structured data, Citation building, Performance tracking

Pricing

Transparent pricing. No hidden fees. Under promise, over deliver.

GEO Starter

$1,197
per month
Get Started
Most Popular

GEO Pro

$2,397
per month
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GEO Business

$4,497
per month
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GEO Enterprise

$8,247
per month
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Technical Details

LLMS.txt implementation, entity-based SEO, semantic markup, knowledge graph optimization, AI crawler permissions, citation tracking across AI platforms.
Industry Insight

Consistency Compounds

Marketing is not a one-time event. The businesses that win are the ones that show up consistently, day after day, month after month. Small, consistent actions compound into massive results over time.

-- Marketing Fundamentals

What Our Clients Say

Real reviews from verified clients across Google, Clutch, and more.

*****

Outstanding job on our business website

"AppWT did an outstanding job on our business website. Tony was responsive, creative, and delivered exactly what we needed. Highly recommend for any business."

Angela Covert
Business Owner
Yelp
*****

Pleasure working with Tony

"I recently had the pleasure of working with Tony, the owner of AppWT LLC. His expertise and dedication to delivering quality work is evident in everything he does."

Barry Crays
Client
Google
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Service Area

GEO (Generative Engine Optimization) Across Metro Detroit & Beyond

Our headquarters sits at Five Mile and Farmington in Livonia. We have served Michigan businesses since 1997 — 30+ years from one home base, now reaching clients across 21 states and 5 countries.

Livonia Home Base

Five Mile & Farmington Rd, near Madonna University, Greenmead Historical Park, and the Livonia Chamber of Commerce. We host trainings here.

Wayne County Corridor

Westland, Garden City, Plymouth, Canton, Northville, Redford, Dearborn, and Detroit proper. Schoolcraft College sits on our weekly Haggerty route.

Oakland County

Farmington Hills, Novi, Southfield, Birmingham, Bloomfield Hills, Royal Oak, and Troy. Twelve Oaks Mall and the Somerset Collection corridor.

Beyond Metro Detroit

Flint (our original 1997 home), Ann Arbor, Lansing, Grand Rapids, and statewide Michigan. National clients across 21 states.

Not in Metro Detroit? We work remotely with clients nationwide. Reach out for a free consult.

Frequently Asked Questions

Quick answers about our geo (generative engine optimization) services.

We tune your website so AI search tools like ChatGPT and Perplexity pull your answers, not just a list of blue links. Think of it as making sure the AI picks your card first when someone asks it a question.

View All FAQs →

Ready to Get Started?

Let's discuss how our GEO (Generative Engine Optimization) services can help your business grow. Free consultation, no obligation.

Same-Day Response No Contracts Required Transparent Pricing

AppWT Web & AI Solutions — Under Promise, Over Deliver since 1997.

Tech Wizards an AppWT Anthem